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From Main Street to Mall: The Rise and Fall of the American Department Store (American Business, Politics, and Society) download epub

by Vicki Howard


Epub Book: 1744 kb. | Fb2 Book: 1900 kb.

-Regina Lee Blaszczyk, author of The Color Revolution

-Regina Lee Blaszczyk, author of The Color Revolution. From Main Street to Mall offers sharp analysis of American retailing from a new vantage point, advancing our understanding of the department store beyond Macy's and Marshall Field's. Historians of consumer culture have always known of smaller stores in smaller cities, but nobody paid attention to them until Vicki Howard. A significant contribution.

Howard fittingly describes department stores as economic, social, and cultural institutions in American cities and their societies, focusing .

Howard fittingly describes department stores as economic, social, and cultural institutions in American cities and their societies, focusing on the multifaceted process that has led to their marginalization in the contemporary retail landscape. Rather than acquiescing to the commonly accepted inevitability of market forces leading to the decline of department stores, Howard traces the various private and public actors and political processes that have consciously contributed to their decline. -Journal of Urban Affairs.

The first national study of the department store industry, From Main Street to Mall traces the changing economic and political contexts that transformed the . American Business, Politics, and Society (1 - 10 of 11 books). Books by Vicki Howard.

The first national study of the department store industry, From Main Street to Mall traces the changing economic and political contexts that transformed the American shopping experience in the twentieth century.

The geography of American retail has changed dramatically since the first luxurious department stores .

The geography of American retail has changed dramatically since the first luxurious department stores sprang up in nineteenth-century cities. Introducing light, color, and music to dry-goods emporia, these "palaces of consumption" transformed mere trade into occasions for pleasure and spectacle. Through the early twentieth century, department stores remained centers of social activity in local communities. Richly illustrated with archival photographs of the nation's beloved downtown business centers, "From Main Street to Mall" shows that department stores were more than just places to shop. The first national study of the department store industry, From Main Street to Mall traces the changing economic and political contexts that transformed the American shopping experience in the twentieth century.

The first national study of the department store industry, From Main Street to Mall traces the changing economic . In 1947, crowds of Houston shoppers stood on Main Street outside Foley’s new downtown flagship department store, waiting for the doors to open. With its buff-colored windowless facade rising high above showwindow canopies that ran around the entire perimeter, the building must have seemed the pinnacle of modernity, marking Houston’s place in the postwar national scene and signaling a commitment to downtown commerce and the future.

The Buildings of Main Street: A Guide to American Commercial Architecture

The Buildings of Main Street: A Guide to American Commercial Architecture. Walnut Creek, CA: AltaMira Press. Cornering the Market: Independent Grocers and Innovation in American Small Business. Based on the systematic reading of the American trade magazine The Progressive Grocer, we show that the digitalization of prices is a long term process, that started well before the introduction of electronic devices. We refer to the etymology of "digital", which comes from the Latin "digitus" (. which pertains to fingers). Digitalizing prices is about "handling" prices with expert knowledge and had hoc devices (price cards, price tags, and later electronic systems).

As Vicki Howard reminds us in her new book, From Main Street to Mall . Congenital nostalgics remember places like Wanamaker’s in Philadelphia; they even print books about the big-city department stores of Days Gone By.

As Vicki Howard reminds us in her new book, From Main Street to Mall: The Rise and Fall of the American Department Store (University of Pennsylvania Press, 2015), it used to be that America was filled with department stores. But that ignores the important place that department stores held in small towns all around the country. Vicki Howard has already written on the history of the wedding industry.

Winner of the 2016 Hagley Prize in Business History sponsored by the Business History Conference

The geography of American retail has changed dramatically since the first luxurious department stores sprang up in nineteenth-century cities. Introducing light, color, and music to dry-goods emporia, these "palaces of consumption" transformed mere trade into occasions for pleasure and spectacle. Through the early twentieth century, department stores remained centers of social activity in local communities. But after World War II, suburban growth and the ubiquity of automobiles shifted the seat of economic prosperity to malls and shopping centers. The subsequent rise of discount big-box stores and electronic shopping accelerated the pace at which local department stores were shuttered or absorbed by national chains. But as the outpouring of nostalgia for lost downtown stores and historic shopping districts would indicate, these vibrant social institutions were intimately connected to American political, cultural, and economic identities.

The first national study of the department store industry, From Main Street to Mall traces the changing economic and political contexts that transformed the American shopping experience in the twentieth century. With careful attention to small-town stores as well as glamorous landmarks such as Marshall Field's in Chicago and Wanamaker's in Philadelphia, historian Vicki Howard offers a comprehensive account of the uneven trajectory that brought about the loss of locally identified department store firms and the rise of national chains like Macy's and J. C. Penney. She draws on a wealth of primary source evidence to demonstrate how the decisions of consumers, government policy makers, and department store industry leaders culminated in today's Wal-Mart world. Richly illustrated with archival photographs of the nation's beloved downtown business centers, From Main Street to Mall shows that department stores were more than just places to shop.


Comments: (5)

Phallozs Dwarfs
This is a well-researched book about the decline of the American department store. As one with fond memories of the department store during its final heyday, it is bittersweet to read this book, knowing that the great institution which served to bind Americans together will no longer be restored to its former glory now that we purchase our goods conveniently on websites such as Amazon.com.
Nern
"From Main Stream to Mall" is a very informative book about the history of retail in the United States. While most media reports regarding the changes in shopping habits of Americans focus mostly on the eCommerce of online shopping, this book includes the significant effect of the big box store on the changes in our shopping methods. It explains and details the evolution from the mom and pop shop to the department store era, and proceeds forward to our present online/big box situation. It adds a great deal of understanding to our current shopping environment.
Water
The history of American shopping is a history of American society. Dr. Howard charts our changing relationship with each other by looking at our changing relationship with our department stores...
Opithris
This purchase arrived in a timely manner.

"The trouble with the illusion of magic is that mere belief in it creates more demons."
PC-rider
very boring
From Main Street to Mall: The Rise and Fall of the American Department Store (American Business, Politics, and Society) download epub
Biography & History
Author: Vicki Howard
ISBN: 0812247280
Category: Business & Money
Subcategory: Biography & History
Language: English
Publisher: University of Pennsylvania Press; y First printing edition (May 7, 2015)
Pages: 304 pages