Marketing: An Introductory Text download epub
by Malcolm McDonald,Martin Christopher
This book looks at the marketing assets of a business. Marketing: An Introductory Text Paperback – February 22, 1995. by. Martin Christopher (Author).
This book looks at the marketing assets of a business. Find all the books, read about the author, and more. Are you an author? Learn about Author Central. Martin Christopher (Author), Malcolm McDonald (Author).
Malcolm McDonald on Marketing Planning: Understanding Marketing Plans and Strategy. Martin Christopher, Malcolm McDonald. Marketing Strategy in the Digital Age: Exploiting E-Commerce in Your Business (Financial Times Management Briefings). Marketing Plans: A Complete Guide in Pictures. Malcolm McDonald, Hugh Wilson, Elizabeth Daniel. Marketing: An Introductory Text Hardcover – February 22, 1995.
Malcolm McDonald, Martin Christopher, Margrit Bass. Defining marketing objectives and strategies. Malcolm McDonald, Martin Christopher, Margrit Bass. A strategic marketing perspective, with an emphasis on value and the management of marketing relationships, is combined with thorough analyses of the marketing mix elements.
Martin Christopher, Malcolm McDonald.
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Martin Christopher (author), Malcolm McDonald (author) Well-written in a pragmatic and stimulating style, the text enables readers to grasp the basics of a wide range of marketing topics including.
Martin Christopher (author), Malcolm McDonald (author). Assuming no prior marketing knowledge, Marketing: A Complete Guide provides a concise yet comprehensive view of marketing within the context of business and society for anyone seeking a general introduction to the topic.
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Christopher Macann - Martin Heidegger: Critical Assessments (Complete - Four Volumes). Christopher Martin - An Introduction to Medieval Philosophy. Читать pdf. Christopher Macann - Presence and Coincidence: The Transformation of Transcendental into Ontological Phenomenology (Phaenomenologica). Christopher Martin Cumo - Science and Technology in 20th-Century American Life. Malcolm McDonald, Martin Christopher. Категория: Бизнес, Маркетинг.
Category: Business & Money
Subcategory: Marketing & Sales
Publisher: Palgrave Macmillan (February 22, 1995)
Pages: 352 pages