» » La oportunidad de negocios en la base de la piramide/ The Fortune at the Bottom of the Pyramid (Spanish Edition)

La oportunidad de negocios en la base de la piramide/ The Fortune at the Bottom of the Pyramid (Spanish Edition) download epub

by C. K. Prahalad


Epub Book: 1468 kb. | Fb2 Book: 1580 kb.

La Oportunidad de Negocios en la Base de la Piramide: Un Modelo de Negocio Rentable, Que Sirve A las Comunidades . Fortune at the Bottom of the Pyramid: Eradicating Poverty Through Profits (Hardcover).

La Oportunidad de Negocios en la Base de la Piramide: Un Modelo de Negocio Rentable, Que Sirve A las Comunidades Mas Pobres (Paperback). Published December 1st 2006 by Dorling Kindersley Pvt Ltd. Hardcover, 432 pages.

The popular "bottom of the pyramid" (BOP) proposition argues that large companies can make a fortune by selling to poor people and simultaneously help eradicate poverty. While a few market opportunities do exist, the market at the BOP is generally too small monetarily to be very profitable for most multinationals. The Fortune at the Bottom of the Pyramid.

77 руб. El poder de los frutos amarillos/ The Power of the Yellow Fruits: Beneficios para su organismo y para su salud recetas practicas.

La parte inferior de la pirámide (económica) está conformada por 4 mil . The Role of Government in Bottom of th. .

Los mercados de la Base de la Pirámide, deben convertirse en una parte integral del trabajo y del negocio de base del sector privado. Los mercados de la Base de la Pirámide no se pueden dejar simplemente al reino de las iniciativas de la responsabilidad de la empresa social (CSR) ) The Role of Government in Bottom of the Pyramid Thinking Africa is a place with extremities.

Prahalad and Stuart L. Hart. For companies with the resources and persistence to compete at the bottom of the world economic pyramid, the prospective rewards include growth, profits, and incalculable contributions to humankind. Countries that still don’t have the modern infrastructure or products to meet basic human needs are an ideal testing ground for developing environmentally sustainable technologies and products for the entire world.

K Although the individuals at the bottom of the pyramid (referred to as BOP) have little money, collectively they represent a vast pool of purchasing power.

The new model relies on profit-making businesses, especially multinational corporations (MNCs). Although the individuals at the bottom of the pyramid (referred to as BOP) have little money, collectively they represent a vast pool of purchasing power. They welcome opportunities to escape their oppressive burdens, including predatory intermediaries, corrupt governments and the societal poverty penalty that requires them to pay more than the rich for similar services.

Prahalad challenges readers to re-evaluate their pre-conceived notionsabout the commercial opportunities in serving the relatively poor nations ofthe world. The Bottom of the Pyramid highlights the way to commercialsuccess and societal improvement-but only if the developed worldreconceives the way it delivers products and services to the developingworld. Christopher Rodrigues, CEO, Visa International

Desde Leader Summaries recomendamos la lectura del libro La riqueza en la base de la pirámide, de C. K. Prahalad. Las personas interesadas en las siguientes temáticas lo encontrarán práctico y útil: innovación, nuevos mercados y sus oportunidades, globalización.

Desde Leader Summaries recomendamos la lectura del libro La riqueza en la base de la pirámide, de C. En el siguiente enlace tienes el resumen del libro La riqueza en la base de la pirámide, Análisis del potencial de consumo y desarrollo de las zonas más desfavorecidas del planeta: La riqueza en la base de la pirámide.


La oportunidad de negocios en la base de la piramide/ The Fortune at the Bottom of the Pyramid (Spanish Edition) download epub
Politics & Government
Author: C. K. Prahalad
ISBN: 9584507702
Category: Politics & Social Sciences
Subcategory: Politics & Government
Language: Spanish
Publisher: Norma S A Editorial; Translation edition (August 8, 2008)
Pages: 432 pages